The 50s and 60s were the most boring decade for adverts
The 50’s were a time when the world was still pretty new to advertising.
There was no television, so ads had to be placed on billboards and billboards were still an expensive and time-consuming operation.
Advertisers could not advertise on television.
But, thanks to the advent of the internet, it was possible to advertise to an audience that was not as connected as before.
In a world that was connected to the internet and social media, it became much easier to reach an audience.
Advertisers had the option to place their adverts in magazines, newspapers and other publications that would be a major part of the population.
The most interesting aspect of the 50s, and this was true for all eras, was the rise of the corporate media.
The era that we know today, the golden age, was not the era of advertising.
A company could spend millions on an ad campaign and then sell a product that would not be of interest to its audience.
The new advertising industry was the same as it was in the 1920s.
What did this mean for the world?
In the 50’s, the world’s population was a little more than 5 billion people.
In a few decades, that number had grown to almost 9 billion.
The advertising industry had expanded exponentially and now there were many different kinds of advertising, from simple banners to more complex and sophisticated advertising.
Advertising was the way in which we communicated and communicated with each other.
When the 50th anniversary of the first adverts were celebrated in 2019, it is hoped that the 20th century will also see the rise and fall of the adverts.