What you need to know about the upcoming advertising campaign for Discord server
Discord, the popular game chat app, is to announce its own advertising campaign on the Xbox One and Xbox One X consoles on Thursday.
The new advertising campaign will be free, but players who already have a Discord account will be able to unlock premium features for the app including emoticons and voice chat, according to a press release from the game’s publisher, The Walt Disney Company.
The first adverts will roll out in early November.
Discord, which has more than one million subscribers, will debut on the new consoles on October 27.
It has a large, dedicated player base, with a growing user base of more than 70 million users.
The move to announce the new campaign comes as Discord has continued to grow in popularity.
Discord is also a growing platform for games developers to showcase their apps.
It was featured on a video game show, and last month the company announced a partnership with Twitch, the live-streaming video-game service, which will allow players to join the Discord game in the future.